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Custom Business Cards
Custom Printed Business Cards - What Are They and Why Are They Important?
Modern technology has transformed the way people conduct business communications, which are now mostly done via the internet or email. While business correspondence is increasingly becoming paperless, one form of printed communication remains the custom printed business card. While it may appear that pinging information between colleagues is faster and more convenient, it is still important to always carry a business card.
At Pro Print Press, we produce high-quality custom printed business cards.
Reasons That Make Custom Printed Business Cards Still Relevant Today
Even with the advent of modern technology, custom business cards are still necessary today. Here are some of the main reasons why.
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Custom printed business cards make sharing of contact details easy.List Item 1
Custom printed business cards are still in use because they make it easy to exchange contact information. Clients rely on a company's contact information. Your custom printed business cards contain all of your contact details, including your email address and phone number. It can be easily stored in your recipient's wallet or office drawer. These custom printed business cards are thus useful for quickly obtaining information about a company.
Some modern devices like Android phones and iPhones can send data to another phone. However, this is possible only when the other device is compatible. Not all of your potential customers' phones may be compatible, and some may not even be using digital devices. As a result, custom business cards are more important for all businesses than digital business cards.
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Custom printed business cards lend a personal touch.List Item 2
Clients get more than just contact information when they receive a custom printed business card. Exchanging custom printed business cards involve warm handshakes. Both of you express gratitude and greet one another.
Furthermore, you talk for a long time and connect well. You exchange contact information through your custom printed business cards in a friendly setting. This warmth aids in the development of a relationship with your client.
However, keep in mind that the quality of your custom printed business cards is also important. While sharing the cards with personal warmth is important, the quality material and business card design reminds the clients of your professionalism.
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Custom printed business cards create a good first impression.List Item 3
Every serious business needs to attract the attention of its target customers. People's attention span today is quite short as a result of the numerous distractions. As a result, making an immediate first impression on a target audience becomes even more critical.
An appealing and well-thought-out custom printed business card design catches the eye and creates a favorable impression of your company. Your company logo, tastefully displayed company details, and the use of appropriate brand colors and typeface all contribute to the custom printed business card's professional appearance. It makes your brand more recognizable to customers.
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Custom printed business cards build trust.List Item 4
Customers must trust your company and its products despite the highly competitive market environment. If they do not believe in your company's offerings, they will not care. To some extent, custom printed business cards can bridge the trust gap.
Because there is a lot of warmth and personal greetings exchanged when sharing custom printed business cards, it aids in the development of a reasonable amount of trust. Furthermore, a professional graphic designer like Pro Print Press understands how to incorporate colors and other elements into the card design to elicit trust. A well-organized custom printed business card design is indicative of a good company.
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Custom business cards serve as direct marketing tools.
Modern custom printed business cards can serve as a good direct marketing tool. While SEO, email marketing, as well as other marketing methods generate leads and potential clients, custom printed business cards are more effective. This is because of the face-to-face meeting that happens when sharing custom printed business cards.
If you happen to meet a potential lead anywhere, simply hand them your custom printed business card. Always keep some in your pocket, and hand them out to prospects wherever you meet them.
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Custom printed business cards allow you to create a referable business.
Your company's skills should be mentioned on your custom printed business cards. Giving out your business name and contact info is insufficient. Referrals can be generated if your custom printed business card informs the recipient of your additional skill.
The recipient may recommend your company to someone who is looking for those skills. It is critical that you meet people from various backgrounds. They may recommend your company to others. However, first, ensure that your custom printed business card design is good enough to warrant referrals. Employ competent graphic design services capable of producing the desired impact.
To effectively convey your message, use color, text, images, and logos wisely on your custom printed business card. If the recipient is impressed, your chances of receiving additional referrals increase.
Use your custom printed business cards as a networking tool.
In today's online world, most transactions take place virtually. This has significantly aided in expanding the company network. You can quickly make virtual contact with hundreds of people via emails and other means.
However, this eliminates the possibility of meeting customers in person. There is no substitute for face-to-face networking, which has been the tried-and-true method of developing relationships.
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Custom printed business cards play an important role in the creation of opportunities.
The power of personal networking assists in increasing sales. Remember that with a solid networking strategy, your company can develop a true brand identity. Business cards play an important role in establishing a network of personal relationships.
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Custom printed business cards are appropriate in some cultures.
In some cultures, custom printed business cards are deemed necessary and appropriate. Custom printed business cards are part of their business rituals. For example, if you do business in Hong Kong, you must reciprocate by offering your custom printed business card when someone hands you one. If you do not share your card, you will almost certainly lose the client.
Clients in Japan, on the other hand, look at the quality of your custom printed business card’s paper to determine how efficiently you run your business and conduct yourself. However, when deciding on your custom printed business card design, it is critical that your logo appears prominently on one side. Your logo and contact info are the main reasons the card exists.
Why Work with Pro Print Press for Your Custom Printed Business Card Needs
Pro Print Press uses only the finest quality cardstock for your custom printed business cards. There are three types of paper most commonly used for business card printing. These are 100 lb. gloss over, which is thin, 14-point cardstock, which is thick, and 16-point cardstock, which is thicker.
Pro Print Press mostly uses 14- and 16-point cardstock for creating business cards. To better understand why, it is important to learn the difference between the three types of paper.
100-lb. Gloss Over
A lot of small local printing shops and office supply stores will print on 100-lb. paper. This is because business card printing can be done on common office copy machines using this type of paper. Simply put, it is easier for small printing companies to print on. Thicker and heavier cardstocks, such as 14 points and 16 points, will require the use of a heavy-duty printing press.
The 100 lb. gloss over is a card stock; make no mistake about it. If you get a lot of custom printed business cards, you'll notice that 100 lb. gloss over cards are more bendable and thinner than standard cards. It's ideal for quick and inexpensive business card printing.
14-Point and 16-Point Cardstock
As mentioned, Pro Print Press primarily uses these cardstocks for creating business cards. This is because, at Pro Print Press, we know the important role that custom printed business cards play in your business.
Your custom printed business cards are the first thing that a potential client or prospect will remember about you. Pro Print Press aims to provide premium paper options for custom printed business cards at reasonable prices, such as the 14-point and 16-point cardstocks that are comparatively thicker than gloss over paper. Both papers have a luxurious appearance and a durable feel.
Custom printed business cards are designed to last, whether they're on a card rack, inside a wallet, or floating around in a person's pocket or purse. Custom printed business cards made from 100-lb. gloss over paper bend and rip easily. 14- and 16-point business card paper thickness, on the other hand, can withstand more wear and tear.
The Pro Print Press Advantage
Pro Print Press lets you be creative and versatile in your custom printed business card design. You can upload your design or use our available online design tool for creating business cards. You can also choose between a single-sided design and a double-sided design. This way, you are free to maximize the business card printing space as you like.
Whatever design you prefer for your custom printed business cards, we guarantee the best quality work at the best prices. When you order custom printed business cards from us, you can expect super-fast turnaround times, depending on the volume of the order and the complexity of the custom printed business card design you choose.
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